SERENE WONG
(CREATIVE DIRECTOR)



03—

IBM QUANTUM COMPUTING

2020 / WEBGL / DATAVIZ 
ROLE
CREATIVE DIRECTION
CREATIVE LEAD


CLIENT
IBM




︎︎︎



Beautifully visualizing 4 years of data.






We needed to accurately represent data points of IBM’s quantum computing processing around the world.

Using WebGL and a logarithmic scale, I concepted an interactive globe to show the evolution of data. We had data points that ranged from 0 to billions.

Conceived at the beginning of the pandemic shutdown, I had to direct a team across 3 timezones and 4 cities. From pitch to launch in 3 weeks, I made it happen.



   

🖤️  THANKS
CREATIVE Manuel Martin, Branko Jass / PRODUCTION Alex Predusel, Carolyn Taylor(EP) / TECH Sukh Gill(TD)Jérémie Boulay